Mattel, the maker of Barbie, has partnered with Louboutin for a multifaceted program under which the shoe designer will serve as a yearlong godfather to Barbie, not just rethinking her fashion wardrobe and physical attributes, but also art directing her in different lifelike situations.
The project includes the Barbie-pink, red-soled Louboutin shoes that premiered in Barbie’s birthday runway show during New York Fashion Week in February, a Barbie doll and accessories collection customized by the designer and a diary filled with images of Louboutin and Barbie as they explore the cobbler’s favorite things."
WWD
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